Brand La Senza. Masitolo mu Moscow

Kabudula - sikungokhudza zinthu zovala lapansi. Uyamiko kwa Iye, mkazi kufika zosiyanasiyana zolinga. Mwachitsanzo, kwezani nokha, kukopa chidwi cha anthu, paulimi mawonekedwe ake.

Ndipo aliyense woimira theka wokongola wa anthu amamuchititsa kusankha khalidwe zigawo okha oyenera maganizo ake kapena chovala. Mwatsoka, zonse mtengo mankhwala mu gulu ili. Nthawi zambiri, apamwamba nsalu si wotchipa. Nthawi zambiri, koma si zonse!

opanga Canada kupereka khalidwe ndi kabudula angakwanitse La Senza. Masitolo mu Moscow akuyembekezera ogula awo.

Mbiri ya chitukuko mtundu

History of "La Senza" chizindikiro akuyamba mu 1966. Panthawi imeneyi, amalonda awiri ku Canada anayambitsa kampani yake Suzi Shier. Zinali Stephen Gross ndi Irving Taytelbaum. khama lawo anali kutsegula sitolo ya zovala zamkati mwa Zimapan.

Izo zinali kokha mu 1990 anabwera mtundu "La Senza" ndi masitolo ake flagship. chitukuko kwachititsa limodzi kampani katundu wa dzina chomwecho mu 1993. Nthawi imeneyi, Suzi Shier ndi gulu la anthu.

Brand mofulumira kupeza kutchuka. Mosiyana ake abwino amasokoneza limene lingathe kukopedwa pa mtengo angagulidwe. Trade kukodzedwa maukonde. Kodi waona mfundo zonse zatsopano mungapezeko kugula katundu La Senza. Masitolo mu Moscow panatseguka patapita nthawi yaitali.

Kampani maukonde malonda

Pakali pano, masitolo zoposa zisanu anatsegula "La Senza" padziko lonse. Ndipo theka la iwo zili Canada ndipo hafu inayo - m'mayiko ena. Company malonda maukonde kumafuna mayiko makumi atatu, kumene ogula tikudziwa kale mtundu La Senza. Maadiresi m'masitolo mu dziko angapezeke pa webusaiti yovomerezeka ya kampani.

kampaniyo liku- lu ku Montreal. Idzatulukira kasamalidwe onse mayunitsi. Ndi ochuluka a iwo:

• La Senza zovala zamkati. nthambi Izi ndi mfundo oposa mazana awiri Canada ndi United States. Iwo ukugwira kugulitsa kugawikana kwa mwamuna ndi kabudula wamkazi, sleepwear.

• La Senza Mtsikana chinkhoswe mu kugulitsa zovala atsikana a zaka za pakati pa zisanu ndi zitatu ndi khumi ndi zinayi. Motsogozedwa wake, ntchito masitolo makumi asanu.

• Anne.x amagulitsa zovala wotsogola akazi, Lomwe lingathe kukopedwa pa limodzi la masitolo makumi anayi ili m'dera la Canada.

• La Senza Mayiko si kugulitsa katundu. Cholinga cha wagawo ichi - pulogalamuyo wotuluka wochitidwa ndi bulanchi ena.

Imodzi mwa makampani zofunika kwambiri osiyana opanga ena ndi kupanda ulimi wawo. The kampani "La Senza" kulowa mapangano ndi makampani ena pa ntchito. Pa nthawi yomweyo iwo mosamala kwambiri kufikako nkhani ya kusankha abwenzi ake.

osiyanasiyana mankhwala

Mtundu "La Senza" ndi kusiyana ndi mfundo zake, zomwe litsatira kampaniyo. Mbali yaikulu ya kampani zovala zamkati - osakaniza n'komwe, mwakuwoneka zinthu ngati mwanaalirenji ndi chitonthozo, chinsiriro ndi khalidwe. Apa panadza akazi, amene amakonda thonje zinthu ndi anthu amene asankha zovala zamkati kumbali. Ndipo iwo ndi ena adzatha kusankha bwino zovala zamkati mtundu La Senza.

Masitolo mu Moscow, monganso m'madera ena a dziko Komabe, kupereka zovala zamkati osati. The mankhwala osiyanasiyana ndi onse kwambiri. Pakali pano, pansi chizindikiro ichi chogulitsidwa ngakhale kabudula anthu, sleepwear, swimwear, zovala kunyumba, masitonkeni ndi zina zambiri.

Kusiyana kwina pakati pa kampani ku mpikisano - njira eccentric potsatsa malonda awo. kampaniyo siyikhuzana mu msonkhano kudziwika zitsanzo pamwamba ndi malipiro aakulu kwambiri. M'malo mwake, akatswiri kampani kufunafuna m'munsi mtengo, koma mungachite ogwira.

Mwachitsanzo, mu London pamaso pa tchuthi cha Khrisimasi anakwera basi malonda kampani. Iwo anali ndi totchingira, akazi amatha kuyesa chitsanzo mumaikonda. Chitsanzo china zilandiridwenso - kanthu umalimbana amuna amene akufuna kugula zovala zamkati wake wokondedwa ngati mphatso. Nthawi imene iwo anawaitana kuona kanema, kumene zitsanzo ndi zamitundu yosiyanasiyana anasonyeza osiyanasiyana makampani.

Atalingaliranso kanema, munthu anasankha chitsanzo kuti ali miyeso chimodzimodzi osankhidwa ake. Amathandiza kusankha zovala mu mphatso ya saizi yoyenera.

La Senza. Masitolo mu Moscow

Monga tanena masitolo mtundu mwatsegula mu Russia. Full mndandanda wa zovuta m'nkhani imodzi, chifukwa ambiri a iwo pa kampani La Senza. Masitolo mu Moscow, ndi otchuka kwambiri, pa maadiresi zotsatirazi:

• Presnenskaya emb 2.

• Vernadsky chiyembekezo, 6.

• Kiev lalikulu, 2.

• Zadothi kutsinde, nyumba 33.

Kuyenderana masitolo, mukhoza nthawi kusankha okha chinachake abwino.