"Oriflame" kukhulupirika pulogalamu - phazi limodzi kuyandikira kwa zanuzanu

Mwa makampani onse zamitundumitundu, amene ntchito mogwirizana ndi mfundo za a malonda mwachindunji, pali ochepa kwenikweni bwino. Pakati pawo, kwa zaka zambiri udindo waukulu kutenga Swedish kampani "Oriflame". zaka zambiri bwino, nzeru njira ndi cholinga pa misonkhano zofuna zawo makasitomala a akhala ubwino wa kampani. Wogwila apatsidwa kukhulupirika pulogalamu "Oriflame", umene sanawerengere zoyenereza munthu aliyense.

Pa muzu wa chilengedwe cha

Amene kamodzi ntchito zodzoladzola wa mtundu uwu, ayenera kuti anaona chinachake, monga momwe iye chilengedwe. mankhwala akhoza analenga yekha m'mayiko anatengera kuteteza chilengedwe. Zonse izo ziri, kampani "Oriflame" unakhazikitsidwa Sweden. dziko lino kale amadziwika ndi mzimu wake wosasakaza kwa zachilengedwe, komanso organic zodzoladzola.

Musanyamule kaonedwe Swedish zokhudza chuma zachilengedwe padziko lonse aganiza kuti adziwe ndiAmene wa "Oriflame". Abale awiri analengedwa mu 1967 ndi zodzoladzola kampani ang'ono, amene waukulu cholinga anali kupanga zodzoladzola organic ndi kugwilizana ndi mfundo zonse za udindo zachilengedwe. Izo ziri lero, "Oriflame" kukhulupirika pulogalamu amakhudza lonse, kenako, zaka zambiri zapitazo, zonse zinali zosiyana. Kagulu ka okonda anali ogwirizana ndi cholinga chimodzi ndi mwachangu anapereka kukhazikitsa.

Bwino mofulumira

Kawirikawiri, anthu amene ntchito si monga gwero la phindu, ndi nkhani ya moyo ndi masewera pa nthawi yomweyo, Zabwino. Izo zinachitika ndipo tsopano abale Swedish. Chotero kukula mofulumira, chimene chinali "Oriflame", iwo sankayembekezera. Koma kampani anali wokonzeka kukula ndi kulowa misika yatsopano. Chaka anatsegula maudindo ndi maudindo padziko lonse. Koma ziribe kanthu momwe zochitika akupangidwa ndi okhazikika kukhulupirika pulogalamu anakhalabe "Oriflame". Oyambitsa anazindikira kuti mapulogalamu oterowo, ngati kanthu kena kalikonse, ndi zotsatira zabwino pa cohesion gulu.

Itapita lonse

Today n'kovuta kunena ngati m'maganizo a ndiAmene wa loto limene kampani lawo lasanduka chimphona. Komabe, ndicho chimene chinachitika. Sipanapite nthawi yaitali ndi "Oriflame" kale ntchito m'mayiko oposa 60 padziko lonse. ndodo yake alangizi alidi lingamutsatire: ali pafupi atatu miliyoni ndi theka, ndipo, pamene timvetsetsa, izi si mapeto. Pamene lonse lino n'zokayikitsa, pulogalamu kukhulupirika "Oriflame-1-2015" udzachitike pa sikelo zimene, monga nthawi yonse, kampani inadzera ogula.

Ndi zabwino kuti chitukuko si malo malo. kampani ndiye wonga osiyanasiyana yakeyake mankhwala kudzaza zoterozo zatsopano ndi koyenera kuti kukongola ndi thanzi. Wa otsiriza zaluso zikuluzikulu Dziwani za kukhazikitsidwa kwa mzere wa mankhwala wathanzi zakudya Ubwino. Mzere wa akazi ndayesera m'mayiko ambiri, ndipo dziwani kuti zinthu zonse zabwino zidazo. Ambiri a iwo adzakhala monga kukhulupirika pulogalamu "Oriflame".

Monga upainiya wa

"Oriflame" kampani nthawi zonse anali kukhala Albucasis, kuti mu Russia zinafika oyamba. Pitani ku malo malonda pambuyo Soviet likulu kwathunthu wachilendo yowopsa. Koma "Oriflame" tizindikira kuti malonda awo akazi Russian. Ndipo chatulutsa, zaka zimenezo, zodzoladzola kusamalira khalidwe limeneli chinachake zosaneneka kwa anthu Russian.

Kumene, mankhwala kampani Tinalandira pa "hurray", promonabory yomweyo anagula, ngakhale mtengo. Mu zaka zochepa chabe, "Oriflame" amayamba kuthamanga kugulitsa mwachindunji mu dziko lathu. Kawiri kawiri luso loti bwino. Pa nthawi yomweyo, woyamba kukhulupirika pulogalamu "Oriflame-Russia" unayambitsidwa, amene wakhala mwambo popeza. Kwakhululukidwa akuyesetsa wa kampani, malonda kuchuluka chaka ndi chaka kupitirira zojambula. Izi zinasonyeza chinthu chimodzi: kuno anayamikira khalidwe ndi okondedwa zodzoladzola "Oriflame".

Monga "Oriflame" amadziwa kudabwa

Mavuto, "Oriflame" nthawi kumawonjezera chiwerengero cha makasitomala. azimuth zachilendo ndithu, koma n'zotheka kupeza malongosoledwe. Anthu kuyambira kupulumutsa, koma kuti kusamalira okha akadali kupereka. Pa nthawi yomweyo kuonjezera ankayembekezera, zodzoladzola akhale wabwino kwambiri. Mavuto - osati nthawi kuponya ndalama, apa ndi kusankha "Oriflame" imene ili ndithudi akuthandizani.

Kwa anthu ambiri woyamba akatswiri zodzoladzola, ndi kuyambira masiku wophunzira. "Oriflame-2015" kukhulupirika pulogalamu kudzakuthandizani kukumbukira zinthu zonse anamenyedwa a mtunduwu, ndi kuzipeza kwaulere. Monga mwa nthawi zonse, zambiri zodabwitsa okoma ndi mankhwala monga bonasi kwa anchito. Chifukwa, pali mwayi kuyesa chuma ngakhale mtengo kuti kale kuti anayenera kusunga.

"Oriflame" kwenikweni amadziwa ndikuganiza chilakolako komanso kudabwa. Nafe, kusonkhanitsa mfundo ndi kulandira zida mumaikonda kwaulere kapena amalipiritsa mwadzina. Kukhulupirika pulogalamu "Oriflame-2015" kale anayamba, kotero mofulumira kutenga mbali ndi kudzipereka Sitidzaiwala mphindi ya dziko lino-wotchuka Swedish mtundu.