Ndingatani kulenga chizindikiro nokha?

Kampani ali chizindikiro chake dzina, amene ayenera muli akamanena za bungwe, zolinga zake, mishoni. Kuchotsedwa zonsezi ndi chizindikiro. Mutha kupanga munthu ntchito zithunzi pulogalamu. Nkhaniyi itithandiza kudziwa zinthu zina za zinsinsi zimene kuthandiza kukhala wopambana kwambiri chizindikiro. Mungachite izo nokha mu Adobe Photoshop ( "Photoshop").

Logo nkofunika kuti wogula akhoza kuonetsetsa mu malingaliro anu zina mankhwala a kampani. Malinga ndi akatswiri a maganizo, mfundo zithunzi ndi chizindikiro amakhudza kusankha payekha. Iye anati akamanena za malonda ndi kukutsimikizira fano kampani.

Tsopano ife kudziwa, mmene kulenga chizindikiro cha kampani. Chinthu choyamba kuganizira mfundo za khalidwe, chifukwa iye analengedwa, kamodzi kwa nthawi zonse. Apo ayi, wogula adzakhala kuganiza gulu la wosakhazikika ndi asadalire izo. Kukhala ndi lingaliro za chizindikiro, mukhoza kuona zopangidwa pa zinthu m'sitolo kapena amene ali kunyumba. Pakuti chifukwa bwino kwambiri m'pofunika kukhazikitsa mtundu umodzi wokha wa ntchito kampani ndi kufufuza zinthu zachilengedwe, kufufuza mpikisano: kuti apeze mphamvu zawo, zomwe zili chizindikiro. Pangani zikhale phunziro kwa zofunika zotsatirazi:

- kufupika;

- momveka (kuphweka);

- khalidwe (pamene resizing sanataye kalembedwe);

- mitundu olimba tanthauzo lake zamalankhulidwe sanataye.

Tsopano n'zotheka likuonetsera ndi zosankha zingapo zimene kufika malingaliro atsopano. Kenako, udindo kulenga ntchito pa kapangidwe: mawonekedwe a m'lemba, ma mtundu ndi mfundo zosiyanasiyana zimene uli chizindikiro.

Pangani ichi zizindikiro malonda akhoza kugwiritsa ntchito zithunzi ano mapulogalamu. Mwachitsanzo, ntchito Corel Jambulani kapena Adobe Photoshop. Kulola kuti inu muzibwera ndondomeko zofunika ndi mayiko pazipita ndi kupereka kuchuluka kwa kukhazikitsa chitukuko cha m'maganizo. Tiyeni tione malangizo bwanji kuti akonze chizindikiro mu "Photoshop" (Adobe Photoshop).

Gawo №1. Kuthamanga pulogalamu.

Gawo №2. Tsegulani chikalata latsopano. Kuti muchite izi "Buku" menyu, dinani "New" ndi kusankha kukula kwa patsamba lotsatira - 400x200 kapena 600h200. Kufutukuka zisonyeze 72 kukhazikitsa maziko chimaonekera ndipo lembani dzina la wapamwamba.

Gawo №3. Mu a Toolbar, alemba pa "mawu" (kalata "T") ndi kusankha "Cham'mbali Type".

Gawo №4. Pa gulu ndi kusankha wosasintha amamasulidwa ku view anakhumba, Wolimba Mtima. Dziwani kuti si zosankha zonse ntchito polemba lemba Russian. Kukula - 12 pt.

Gawo №5. Tsopano kulemba mawu a chizindikiro. Ndiye ife dinani chakumanja pa chida "Text" ndipo pamene ntchito "Choka" (a Cholozera, omwe ndi ofunika chamtanda muvi) kusuntha chizindikiro udindo ankafuna.

Gawo №6. Mukhoza kusintha mtundu wa makalata. Kuti tichite zimenezi, alemba pa "Text" ndi kusankha cholozera za kwalembedwa. Ndiye, pa mtundu phale mu tsamba "zitsanzo" kusankha njira ankafuna. Ngati kusankha si zigwirizane inu, mukhoza kusankha mtundu anu. Izi zimafunika choimirira zida gulu alemba pa lalikulu ndi mtundu akusonyeza.

Gawo №7. lettering kalembedwe. Mukhoza kupanga lemba kapena anazungulira ndi chowala mkati, kupereka mthunzi mbali iliyonse. Mungagwiritse ntchito kapangidwe, kuwonjezera luster, ntchito masinthidwe amtundu. Kuti muchite izi pane mu "Mjitchi" tsamba, iwiri Dinani pa wosanjikiza pa zimene malemba.

Gawo №7. mukhoza yokhota kumapeto chizindikiro ngati n'koyenera. Pangani chizindikiro mu mawonekedwe a Arc kapena camber thandizo kupereka sitepe yotsatira: alemba pa chida "Text", yomwe ili pamwamba Toolbar "Pangani lemba angasokonezeke" (kalata "T" pa Arc) ndi kusankha pa zenera kuti atsegula, kusankha mawonekedwe mumaikonda.

Gawo №8. Kutengulira minda zosafunika ndi osakaniza "m'chifanizo" - "yokonza". Pa nthawi yomweyo chida "Choka" iyenera kukhazikitsidwa.

Gawo №9. Sungani chikalata: "fayilo" - "Sungani monga".

Inu mukhoza kuwonjezera mawonekedwe pogwiritsa ntchito chida "Rectangle" (mwa kuwonekera lamanja mbewa batani kusankha bwalo, chowulungika kapena rectangle), kujambula chithunzi pogwiritsa ntchito chida "Lembani". The "Maonekedwe" pamwamba Toolbar adzapanga batani ndithu. Ngati n'koyenera, mawonekedwe enieni zabwino chizindikiro.

Aliyense payekha cholinga chizindikiro cha kampani, kotero kutiletsa atsanzire. Bwinobwino anayamba chizindikiro amatithandiza kukhulupirira makasitomala ndi kutitengera maganizo abwino.