Management ndi Zolinga: Mfundo

Management ndi Zolinga angatchedwe nzeru. Ndi chida ichi n'zotheka bwinobwino kukhazikitsa dongosolo njira kudzera lathu ndodo kuti iyende konkire ndi zoyezeka. Management ndi zolinga amatilola luso kampani kuti anakonzeratu za m'tsogolo, osati kanthu, malingana ndi zimene zikuchitika pa nthawi ino. Iwo likugwirizana kukonzekera mwambo wa udindo ndiponso amawalimbikitsa payekha ziwembu. maganizo amenewa integrates ntchito zingapo zovuta kulamulira. Pakati pawo: mapulani, kuwunika ndi zolinga ndodo, ulamuliro.

Management ndi zolinga akusonyeza kugwirizana pakati pa zotsatira kukwaniritsa m'dera ake a udindo ndi Malipilo. Njira imeneyi zimathandiza antchito kumvetsa zinthu zofunikira kuti tikwaniritse kampani, motero zimawathandiza bwino kuchita ntchito zawo. Management ndi zolinga amapereka bwino ndemanga pa kayendetsedwe kachitidwe ka bungwe amatipatsa cholinga chimango kayendetsedwe ndi zinthu zolimbikitsa ophunzira ake. Ndi chida ichi, mungathe molondola kwambiri kukonzekera zosowa depatimenti. Control Njira zolinga amathandiza kusintha kumvana pa kasamalidwe ndi atumiki. Chachiwiri, limaperekanso mwayi kuti mphamvu zambiri, ayambitse zambiri.

chida Zimenezi zimathandiza kuti comprehensively akwanilitse zolinga ndi kuthetsa mavuto a kayendetsedwe ogwira ntchito m'gulu lake. Kwenikweni umenewu chagona mu Kukonza ndi kukhazikitsa dongosolo kuti kumakhudza magulu osiyanasiyana a kampani. zanyengo ndi zolinga (monga gulu lonse ndi antchito ake payekha). Kuti tichite zimenezi, mfundo za kuwonongeka ndi cascading ntchito. Zolinga choyamba anatsimikiza pa mlingo wapamwamba, ndiye amagwa ndi mu mawonekedwe a malangizo pansipa (mayunitsi yeniyeni ndi ogwira ntchito). Komanso, aliyense wogwira ntchito mu ndondomeko ya kukambirana ndi kumvetsa zinthu zofunikira kuti tikwaniritse bungwe (ndi vuto lake). Zolinga kukhala kale kukhala mfundo odziwika a SMARTT.

Zinthu zazikulu za dongosolo lino ali ofunika kwambiri zizindikiro ntchito. Cholinga chawo - kuyeza mphamvu (efficacy) antchito, ntchito kapena njira ya muyezo osankhidwa. The mulingo woyenera kwambiri kuchuluka kwa KPI kwa wogwira ntchito ankaona kuti 3-7 kanjedza. Patsogolo kudziwa kulemera. Iwo visualized mu mawonekedwe a SMARTT-makadi. Dzinali ena - KPI mndandanda.

ntchito ankalola chifukwa wogwila ntchito zambiri, amamasulidwa pa mbali zitatu (chandamale, m'munsi ndi chapamwamba). Pa izi zimatengera pa Malipilo enieni wogwira ntchito. Map kapena mbali ya mtsogoleri ntchito kwa osauka antchito awo (mwachindunji ndi zinchito). ntchito ogwira kasamalidwe kupereka ka izi ndondomeko, yomwe zotsatira zake ndi bonasi kwa kupindula zabwino KPI a. Maps yapangidwa mabuku awiri (mmodzi chikalata kwa wolembedwa ntchito, wachiwiri anali ndi bwana kuti nthawi Polongosola mwachidule). Dziwani kuti m'njira imeneyi angathandize kukwaniritsa zolinga ndi zokhumba za kasamalidwe ogwira, ndiwo znachimymmi kwambiri.