Mowa wamphesa "Martin": ndemanga. "Remy Martin Louis 13": mtengo, malongosoledwe

Tart amakambirana ndi kukoma zokoma zimene zimapangitsa kunjenjemera yonse yochepetsetsa ya thupi ... konyaki - Imwani, anazindikira mwa mamilioni. Chikondi chake ndi kulipembedza kumulambira ndi chidani. Ndi maganizo amenewa osokoneza ndi kumupanga iye otchuka. Za iye nthawi zonse akulankhula ndi kukangana. Palibe holide tebulo chokwanira popanda botolo la matsenga kum'soŵetsa mtendere. Iye Chili ndi kaso, wolemekezeka, lolemera kudziletsa ndi katundu tsaya.

Pakati pa mitundu yosiyanasiyana ya mowa wamphesa "Martin" ndi nthano woona, analenga zaka zingapo zapitazo ndipo akukonda lace mpaka lero lino.

Mbiri ya chilengedwe cha mowa wamphesa ndi mtundu chitukuko

Mbiri ya kukoma izi kudzikondweretsa inayamba mu 1724 pamene Mnazareti Martin anayambitsa kampani kupanga mowa burande ndi kuupereka dzina lake.

Pamaso Renee anabwera bwino, iye anali yaitali chinkhoswe mu mpesa kunyumba. Ngakhale zili choncho, iye anayamba lidzakudzidzimutseni zotsalira za vinyo mowa ndipo iye ndalama woyamba. Ndi zaka 30 anatha kupeza mkhalidwe wabwino.

Mowa wamphesa "Mnazareti Martin" mwamsanga anapambana kuyamikira mabwalo a boma. Pamene, mu 1731, Louis XV loletsa kukula kwa mpesa, eni ambiri avutika awiri, ndi kokha Renee anakwanitsa kufika kwa mfumu chilolezo payekha kupitiriza mlandu wake.

Wokalamba, Mnazareti anakwanitsa kampaniyo, ndipo okha 1773 anapereka utsogoleri kwa mdzukulu wake - ndi Dzina zonse za agogo ake. Junior Mnazareti wogwidwa moyang'ana m'tsogolo ndiponso finely linaŵerengera malonda awo onse, kotero ntchito si kuopsezedwa ndi chirichonse, iye basi anakula bwino. Mu 1789 anabwera pa nthawi yovuta kwa France, koma analibe mphamvu pa bwino kampani, iwo anapitiriza kukula ndi kuchulukitsa mumapeza. Mwana Remy Jr., Dzina kwambiri, adzapitiriza kuthandiza bizinesi.

Pitirizani pa helm wa kasamalidwe ka kampani anaima ndi mwana wake Paulo Emile Mnazareti umene mowa wamphesa "Martin" chapeza kutchuka linafalitsidwa kwambiri ndipo analinso yake yapadera, imene anamupatsa kutchuka lonse.

Centaur - lonse kuti chizindikiro cha chakumwa lodziwika bwino

ikuimira kampani ndi kulera centaur. Paulo-Emile mwadala anasankha khalidwe ngati "kampani munthu", chifukwa kalelo centaurs anali mabwenzi okhulupirika Dionisiyo, mulungu wa vinyo. Mkondo m'manja centaur likuimira kudzipereka kampani kutumizira ku ungwiro wake.

Lero, chizindikiro ichi ndi chitsimikizo cha ubwino ndi kukoma zabwino. zosavuta ake kuzindikira pakati pa Logos zosiyanasiyana kumukhulupirira dyera. Kuyambira 1870 choyimira cha centaur ndi ayenera kanali wa mabotolo onse a mowa wamphesa "Martin".

Lodziwika bwino amakambirana mu umunthu watsopano

Mu 1874 kampani kukodzedwa osiyanasiyana ake kukoma latsopano chodabwitsa. Mowa wamphesa "Remy Martin Louis 13" analengedwa pa maziko a mowa, Tingafinye amene anali zaka zoposa 100.

Kwa iye, Paul-Emile zachitika latsopano botolo choyambirira ndi kapangidwe wapadera. Mosamala amatsatira zinachitika ake - mtsuko achifumu opezeka nkhondo pansi pakati pa Akatolika ndi Aprotestanti nthawi ya ulamuliro wa Louis XIII. Botolo anali chokongoletsedwa ndi fleur-de-Lis, amene ali amatikumbutsa ulemerero wake ndi Chalk achifumu. Kufikira tsopano, mowa wamphesa "Remy Martin Louis 13" likupezeka mu mabotolo awa chodabwitsa, zomwe aipatsa chithumwa wapadera, ndi otchuka yolembedwa ndi wachifumu wachisomo.

Nyengo yatsopano mu chitukuko cha kampaniyo

Mu 90s kwa zaka za m'ma 19, France chidwi ndi mliri wa phylloxera. Paulo-Emile mpaka mapeto ankakhulupirira kuti angathe kuwapulumutsa minda yawo ya mpesa ku imfa, ndipo anafuna ngakhale kubweretsa latsopano, kugonjetsedwa mitundu mliri, koma sizinathandize. Mu 1910, anakakamizika amagulitsa malonda wamng'ono bizinesi Andre Reno, amene wakhala zimayesetsa msika lonse kampani kupitabe patsogolo. Pambuyo pa imfa ya Paulo Emile mkazi wake anagulitsa yotsala ya malonda Renault, tsopano chasandulika mwini zonse za "Remy Martin".

Kutsegula lotsatira wa kampani

Mu 1927, osiyanasiyana ali kukodzedwa mowa wamphesa "Remy Martin vs". 1942 m'pamene panasinthira kwa mtunduwu. Chaka chino mwana wa Andre anakwatira wamng'ono wamalonda konyaki Eriara Dubreuil. Anakopa Andre kuti mtundu konyaki ndi kugonjetsa dziko ndi kuti m'pofunika kuti wina uliwonse. Popeza 1948, kwa kupanga mowa wamphesa, "Mnazareti Martin" ankagwiritsa ntchito awiri anthu osankhika mitundu ya mphesa - tating'ono Shampeni ndi Grande Shampeni. Kuyambira nthawi imeneyo, onse mtundu m'pamene Shampeni analandira udindo wa Wabwino (osankhika cognacs). Kusakanikirana chodabwitsa kamapezeka m'mafuta ndi aromas zamaluwa ndi lomveka vanila anapanga burande "Remy Martin vs aakulu" wotchuka kwambiri wa uthunthu wonse wa "Remy Martin". Chiwerengero cha malonda ake tsopano ukufika oposa 30% ya chonse pamodzi.

Mu 1981, m'chigawo ali kudzadza ndi mtundu woyengedwa wina kukoma "Remy Martin XO Bwino".

Mu 1990, iwo ophatikizidwa ndi kampani mtundu Cointreau, chinkhoswe kupanga liqueurs. Lero, kampani chikutchedwa - Remy Cointreau Gulu ndipo konyaki osankhika, chimabala wothwanima vinyo, ramu ndi kachasu.

Chinsinsi kukoma wangwiro wa mowa wamphesa

Today "Mnazareti Martin" umabala mitundu yambiri ya mowa wamphesa, omwe ali ndi zodabwitsa wochenjera kukoma yowawitsa lokhazika mtima pansi. Chinsinsi cha khalidwe lake wopanda zobisika kupanga luso lake. Kulenga konyaki ntchito:

1. Zoposa 350 osankhika mowa Zabwino Shampeni, amene anali mu mbiya wapadera zopangidwa Limousin thundu wapadera. Kupeza kufunika nthawi kukhudzana kukoma alcohols akuti kwa zaka 50.
2. Mphesa kukolola mu Madera a Shampeni, kumene makhalidwe abwino kulima ake. N'kumene anakwanitsa kukhwima apamwamba koyenera kuti ndisiye kukoma wapadera laburande.

Modern zosonkhanitsira oonetsera "Remy Martin"

Mowa wamphesa "Martin" wa mtundu uliwonse - ndi zokoma kulawa, wosakhwima fungo ndi aftertaste zamatsenga zimene zikutikumbutsa chakumwa yaitali.

Chifukwa cha zopereka tichipeza cognacs "Remy Martin vs", "Remy Martin VSOP", "Remy Martin XO." Palinso osiyanasiyana onunkhiritsa wapadera kutchuka, omwe amaonedwa chizindikiro cha mwanaalirenji ndi otchuka - "Remy Martin 1738 Motsatira Royal", "Rémy Martin 1988 Mpesa Premier Cru", "Rémy Martin Centaure de A Diamant", "Remy Martin Coeur de A mowa wamphesa", "Remy Martin n'zosatheka m'pang'ono pomwe XIII "," Remy Martin Louis XIII Black Pearl ". Mitundu iwiri otsiriza a "Royal" zino.

Mowa wamphesa "Remy Martin vs" chapeza kutchuka chifukwa cha chidwi golide hue. Zingamvekere kukoma zokoma, zonse wachifundo zamaluwa fungo, ndi zolemba kuwala kwa apulo, peyala ndi laimu, lowonjezera mwa kukoma kwa vanila.

'Remy Martin VSOP "ndi mtundu wotchuka kwambiri. Zodabwitsa golide chakumwa kuti zachokera pa wazaka 12 alcohols kukhudzana ndi kukhala fungo zokoma, kaphatikizidwe anthu otchuka maluwa, violets mwachikondi juiciness wa zipatso kucha ndi kukoma kwa vanila, lowonjezera ndi mosapitirira malire thundu doko ndi linga, adzakhala captivate mitima ya anthu zikwizikwi. Kukoma kwake silky, mungasangalale kuchuluka yamapichesi ndi apricots, pamodzi ndi akupangira chilimwe kutentha ndi kuwala.

'Remy Martin VSOP Bwino "- uyu analinso zokoma a mtengo wa amondi, hawthorn ndi apricots zouma, wodzilemekeza ndi zolemba kuwala kwa vanila. Izi chakumwa Amber adzasiya pa milomo yanu kukoma nutmeg ndi kulola kuti asangalale ndi kutsitsimuka Jasmine.

"Remy Martin XO Bwino" - yowutsa mudyo nthuza lalanje atsopano, chomasuka Jasmine ndi kukoma sinamoni zopezeka osangalala Amber chakumwa lomveka onunkhira a maluwa ndi zipatso.

"Remy Martin Louis XIII Black Pearl" - mmodzi wa cognacs zapamwamba kwambiri ndi yokwera mtengo. Anapanga pa zaka 100 ndi kukhudzana alcohols. A maluwa wapadera wa maluwa ndi zipatso pamodzi mowa wamphesa, lowonjezera mwa kukoma sinamoni, ginger wodula bwino chowawasa komanso kuwawasila fungo la ndudu zazikulu Cuba. chakumwa wapadera amapangidwa mu botolo wapadera wa galasi wakuda, mwapadera zodzikongoletsera nyumba Baccarat. Maonekedwe wapamwamba wa botolo yomalizira "mfumu" maonekedwe a maluwa pulatinamu.

A mwaluso Rémy Martin - mowa wamphesa. ndemanga kasitomala ndi mitengo

Mowa wamphesa "Remy Martin" amatanthauza magulu osankhika, koma ngakhale, iye chotchuka kwambiri pakati ogula. Kumene, kukoma wapamwamba "Remy Martin Louis XIII" sikutheka kuiwala mapeto ake chodabwitsa kwa nthawi yaitali umatipanga kunjenjemera ndipo sangalalani. Koma mtengo wake umenewu ukufika pafupifupi 80 zikwi pa 700 ml, amene sangakwanitse makasitomala wamba. Mtengo wa zolengedwa zina zokoma "Rémy Martin Centaur Daimondi" ndi mu osiyanasiyana rubles 40 chikwi, ndi kokha anthu olemera angakwanitse apamwamba amenewa. zidazo wangwiro ndi chodabwitsa kulawa mosakayikira. Kwambiri angakwanitse mtundu dzina burande VSOP zino, mtengo wake wayamba 2 zikwi rubles, amene alandiridwa ndithu kwa cikondwelelo cacikulu kapena phwando zofunika.

Mowa wamphesa "Martin" - kulawa zokoma, amene pambuyo kudutsa zaka, anakhalabe ulemu wake ndi kukongola, kupanga lero monga nsangala akusangalala, ngati zaka zambiri zapitazo.